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Ignite the Immersive Media Sector by Enabling New Narrative Visions

CORDIS · observation · Publication date unknown

Ignite the Immersive Media Sector by Enabling New Narrative Visions The future of media experiences is still to be written, and the maturity of eXtended Reality (XR) and Artificial Intelligence (AI) technologies provides a unique window of opportunity for the European Creative and Cultural Sector (CCS) to reimagine digital co-creation, interaction and engagement possibilities. TransMIXR, a consortium of eight representatives from the CCS and twelve leading industrial and academic partners, combines the necessary interdisciplinary skillsets and domain expertise to create a range of human-centric tools for remote content production and consumption via social virtual reality. The project’s TransMIXR platform will provide (i) a distributed XR Creation Environment that supports remote collaboration practices, and (ii) XR Media Experience Environment for the delivery and consumption of highly evocative and highly-social immersive media experiences. The ground-breaking AI techniques for the understanding and processing of complex media content will enable the r

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recordType

award

status

SIGNED

region

EU

value

8997632.25

unit

EUR