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How Faithful Is Attribution for Sales Forecasting? A Counterfactual Study

arXiv · AI, language, vision and robotics · article · Sep 4, 2026 · UTC

Deep models for sales forecasting, such as WaveNet-style dilated convolutional networks, are accurate but opaque: when a single model predicts sales for one of many series, it offers no account of why. We add a post-hoc, architecture-agnostic counterfactual interpretability layer to a multi-series WaveNet forecaster trained on the full Corporacion Favorita grocery dataset (174,685 series over 1,688 days). The method decomposes each forecast into contributions that sum exactly to the predicted value, avoiding the allocation artifacts we observed with additive SHAP-style attribution. We evaluate

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